Augie runs on your existing SOPs, blending structured rules with intelligent reasoning to scale logistics workflows.

Trusted by leading logistics companies like:
The problem with plug-and-play workflows: they sound great until they break.
You have to predict every edge case upfront
They’re impossible to manage
They execute logic — but don’t understand context

Rules
Some steps must run exactly the same every time — TMS data validation, system updates, escalations. These are coded rules. No interpretation. No variation.
Reasoning
Real conversations are unpredictable: vague answers, off-topic replies, unexpected issues. Augie reasons through them in real time, like your best operator.
Precision and judgment in
the same workflow.
At every step, Augie decides whether to follow a rule or reason through it.

Traditional
Traditional AI Workflow Builders
Creating a workflow
Map out every possible path in a visual builder from scratch.
Editing & versioning
Navigate a 200+ box flowchart. Hidden logic means one change can silently break downstream.
Handling real conversations
Only handles responses you've already mapped.
Adaptability
Precise on mapped paths, but misses everything else.
Testing
No way to simulate unexpected scenarios before going live.
Readability
Looks simple at first. But past 10 steps, only engineers can manage it.
Augment
Describe what should happen in plain English, and Augie builds it.
Simple describe the change and preview exactly what will change before it goes live.
Reasons through the unexpected using your instructions.
Rules blended with reasoning, so nothing gets missed.
Simulate changes against real scenarios before deploying.
Written in plain language your ops team already understands.
Case study: Turning Track & Trace SOPs into scalable workflows
A standard Track & Trace process, now an intelligent, scalable workflow. Augie calls carriers, confirms ETAs, handles breakdowns, and updates TMS automatically.
What the workflow does
Now imagine mapping this in a flowchart
How Augment combines rules with reasoning

Document Management
Automatically collects PODs, BOLs, and invoices, matches them to the right load, and flags anything missing.

Carrier Sourcing
Finds available capacity, negotiates rates, and books carriers so your team covers more loads in less time.

Load Building
Turns tenders and customer messages into complete, accurate loads in your TMS within minutes.












